Coaches Unleash Team Energy +
Unlock Effectiveness
With BRITE™

Use our research-backed assessment to reveal what’s fueling and draining team performance—then coach with precision.

BRITE™ is

Broad-Based Roots Influencing Team Effectiveness

Every coach knows: Teams succeed—or struggle—because of how they work together.

Root dynamics is what happens between team members and determines whether they move forward or get stuck. BRITE™ makes those dynamics visible, offering a fast, science-backed way to help teams:

See themselves clearly
Tap into creative energy
Accelerate effectiveness and deliver results

See How it Works

Make Debriefs Easy

Transform Your Team with BRITE™

Why Coaches Choose BRITE™

The BRITE™ model pinpoints the five root elements that most influence team effectiveness — so you can focus your coaching where it matters most.

Sharing Mindsets: Build alignment around purpose and collective identity.
Building the Right Structure: Ensure the right people, clear roles, and empowering leadership.
Creating Safety and Cohesion: Foster trust, inclusion, and psychological safety.
Processing Information: Strengthen communication and ensure that innovative ideas emerge.
Producing Results: Drive accountability, strategy, and disciplined execution.

With BRITE™ you don’t just measure — you guide teams straight to meaningful action.

Discover the BRITE™ Team Coaching Advantage

Clarity

Identify exactly where a team is generating or losing energy.

Confidence

Use a simple rule of thumb:

Raise generators < 80
Reduce disruptors > 40

Leverage

Prioritize upstream elements (Mindsets + Structure) that unlock downstream success.

Impact

Turn insights into quick wins and lasting change through small, targeted practices.

Would you like to see a BRITE™ sample report?

Every BRITE™ report includes the Strategic Facilitation Guide —

an 80-page, research-backed playbook from the creators of BRITE™.

Take the next step:

Attend an Accreditation Workshop-
Earn ICF hours and become part of the preferred coach network.

Get the Full Debrief Script-Ready-to-use language and prompts.

Download the Facilitation Deck – Polished slides to guide the team experience.

Access the Action Worksheet – A tool to turn insights into practical learning sprints.

Bring BRITE™ into your coaching practice and help teams grow stronger, faster.

How BRITE™ Works
in Practice

Create impact in a single 90-minute debrief — or build a foundation for a long-term coaching journey.

The BRITE™ Team Assessment is available for you to use right away — no certification required. Every assessment comes with a detailed Facilitation Guide, giving you key interpretation points, conversation starters, and practical strategies that you can use confidently with teams.

Ready to Take the Next Step?

Align

Normalize the data and frame the opportunity.

Diagnose

Scan the BRITE elements to see patterns and leverage points.

Codify

Establish a common language to define the work and focus discussions on what matters.

Activate

Translate insights into 2–3 learning sprints the team can run immediately.

BRITE™

A Coach-Friendly Debrief Flow

Simple. Actionable. Transformational.

Open:

“This is a mirror,
not a scorecard.”

Overall Picture:

Share effectiveness range + cross-element patterns.

BRITE™ Debrief
In 5 Steps

Scan the 5 Elements:

One reflection question per dynamic root.

Choose a Lever:

Identify one high-impact shift.

Define Commitments:

Agree on 2–3 learning sprints, owners, timelines.

With BRITE™

Hold powerful conversations in 5 easy steps

Step 1

Overall Picture:

Use the report as a mirror not a scorecard.

Step 2

Zoom Out

Show effectiveness range & cross‑element patterns.

Step 3

Scan Elements

One reflection question per root.

Step 4

Choose a Lever

Pick one high‑impact shift.

Step 5

Define Commitments

2–3 sprints, owners, timelines.

Attend One of Our In-Person Accreditation Workshops

Details at a Glance

Get CCE Units
Approved by International Coach Federation for 13 CCE Units

Bonus:
1 BRITE™ team assessment included
($1500 value)
Try out your new skills on us. Available once Accreditation workshop is complete

In-Person BRITE™ Accreditation Workshops

Dates: November 4-6, 2026
WED 9:30AM-5:30PM
THU 8:30AM-4:30PM
FRI 8:30AM-NOON

Location: Vancouver BC, Canada
Venue information will be announced soon
Accreditation Price: $2,250.00 USD*

Price Includes:
1 BRITE™ team assessment

($1500 value) Available post Accreditation completion -- Try out your new skills on us.

Dates: November 17-19, 2026
W-TH 9:00AM-5:00PM
F 9:00AM-NOON

Location: Amsterdam, Netherlands
Price: €2.048,00 EUR*

*Price Includes:
1 BRITE™ team assessment
Available post Accreditation completion -- Try out your new skills on us.

Dates: February 11-13, 2026
Location:
DC Metro

Dates: October 1-3, 2025
Location:
Salt Lake City, UT

Dates: June 17-19, 2025
Location:
Amsterdam, Netherlands

Dates: February 3-8, 2025
Location:
Sydney, Australia

The workshop is more than training — it’s your entry into a community of practice and a complete toolkit for guiding teams through the full BRITE™ journey.

Beyond Assessment:

The BRITE™ Accreditation Workshop

Equips You to Transform Teams

Take your coaching to the next level with our Accreditation Workshop — the gateway to becoming a BRITE™-accredited coach.

Benefits of Attending

Learn from the BRITE™ Creators: go deeper into the BRITE framework and advanced team-coaching applications.
Preferred Coach Network: join a global community for collaboration, referrals, and shared learning.
ICF Accreditation Hours: receive recognized team coaching hours toward your ICF credentialing.
Exclusive Resources: facilitation guides, client-ready materials, and a library of interactive experiences.
Confidence + Credibility: position yourself as a certified practitioner of a world-class framework.

Coaches Unleash Team Energy + Unlock Effectiveness With BRITE™